U.S. denim imports overall fell in the year to October 2017, and the market share map continues to shift.
Total imports of denim trousers across categories were down 2.51% for the period, putting the market at $2.94 billion in value, with the men’s and boy’s category dipping more than triple the less than 1 percent decline in women’s and girl’s.
China remains the United States’ largest supplier of denim trousers, though it’s share continues to slip. The Asian powerhouse commanded 25 percent of market share across the categories as of October with $738.9 million worth of exports to the U.S., though that number is down nearly 12 percent year-over-year.
Mexico ranks as the second largest supplier of denim trousers to the U.S., delivering $666.4 million worth of product—a 22.6% share of the market.
Bangladesh is currently the third largest supplier of denim trousers to the U.S., and it’s share of the market, which currently stands at 14.1% seems to be continuously on an upswing. The country exported $416 million worth of denim trousers to the U.S. in the year to October.
Rounding out the United States’ top suppliers of denim trousers, in order of import value and market share, are Pakistan, Vietnam, Egypt, Nicaragua, Indonesia, Cambodia and Lesotho.
Looking at the categories more closely, the U.S. imported $1.84 billion worth of men’s and boy’s denim trousers in the year to October, accounting for 62 percent of total denim trouser imports. In the male category, Mexico was the top supplier, though the $703.9 million worth of products it shipped to the U.S. came in nearly 9 percent lower than the prior year period. Bangladesh and China followed as the No. 2 and No. 3 suppliers in men’s and boy’s.
In women’s and girl’s, China still leads the charge in manufacturing, with nearly 39 percent market share and $637.2 million worth of denim trousers making their way into the U.S. as of October. That number, however, was still down more than 7 percent from the prior year period. Bangladesh and Vietnam ranked second and third among the U.S. top suppliers, and both countries saw their exports grow—for Vietnam, the $130.1 million worth of denim trousers it exported to the U.S. marked a 10 percent growth over the previous year.
The shift in markets points to the trend in brands moving to lower-cost markets, and though the premium denim market is thriving, it still has a minimal footprint in the greater denim industry.
Tommy Hilfiger credits his brand's staying power to tapping into the fountain of youth, whether that means teaming with Gigi Hadid or jumping on nascent AI technology.Read more
The footwear industry is providing consumers with high-tech footwear solutions, plus Adidas teamed up with Fashion for Good to accelerate environmental practices.Read more
The Bon-Ton Stores has entered into forbearance with lenders to buy more time on interest payment that was due in December.Read more
A.P. Moller - Maersk and IBM said they intend to establish a joint venture to provide more efficient and secure methods for conducting global trade using blockchain technology.Read more
In a move that was both political and a recognition that fur has fallen out of fashion even in a nation that was once the world’s top producer of fox pelts, Norway’s government has decided to phase out fur farms by 2025.Read more
Despite its smaller, nimbler competitors, Walmart is determined to be a disruptor in this new retail landscape and its technology incubator Store No. 8 is leading the charge.Read more
As Brazil continues to emerge from its economic crisis and shoppers are starting to spend again, women’s fashion footwear trends are channeling some of that same cautious but confident energy.Read more