Target is helping shoppers get rid of their old denim clothing, and giving them an incentive to do so.
The retailer announced Tuesday that between March 11 to March 24, Target stores throughout the Pacific Northwest will collect customers’ old denim clothing in exchange for a 20 percent discount on a brand-new pair of jeans.
For this trade-in program, Target teamed with I:Collect (I:CO), a company that specializes in collecting, recycling and reusing clothing, shoes and textiles. The program will serve as a pilot for I:CO to test different incentive strategies and better understand what works best for consumers and retailers.
I:CO said that throughout the partnership, it expects to keep more than 50 thousand pounds of denim out of landfills.
Once Target collects the clothing, I:CO will sort them into two piles: reuse and recycle. Items in the reuse pile will be resold as secondhand goods. Clothing that can no longer be worn will be recycled to become products for textile or material used for other industries, like furniture stuffing, yarns for new clothing and carpet padding.
Buttons and other hardware are sorted for use in the metalworking industry, while dust produced during the recycling process is pressed into briquettes for the cardboard industry and textiles not suitable for any other purpose are used as material for energy production.
Target recently bowed a new women’s denim collection, Universal Thread. The line boasts sustainable materials including pockets made with Repreve polyester derived from recycled plastic bottles.
Vue.ai announced the commercial launch of its AI product that analyzes garments and automatically generates a virtual figure for better garment fitting.Read more
The circular economy was on display in a multisensory presentation–from film and food to a “magic forest” fabric art installation and a tactile array of recycled and upcycled fabrics on view.Read more
There is a saying that if the shoe fits, wear it—and this startup is enabling consumers to rock their kicks in 7,429,968 different ways.Read more
Though Amazon has posted 11 straight quarterly profits, the company is looking to cut costs, even as it's reportedly sizing up Toys “R” Us stores.Read more
DeFeet has partnered with blockchain solutions provider LuxTag.io to provide an overall safer, more pleasant and efficient shopping experience for its customers.Read more
Keeping good on its promise to respond to any U.S. tariffs with measures of its own, China has added tariffs to 128 American products. It’s become a tit-for-tat in trade between the two nations.Read more
With the amount of regular foot traffic food shoppers generate, the battle for grocery dominance could determine the retail winners and losers. And Target may be on the verge of a merger to ensure it's a fair fight.Read more