TechnologyNews

What’s Next: Influencer Marketing Goes Digital

In a world where even animals are influencers (here’s looking at you, Grumpy Cat), does it matter if the latest must-follow Insta It Girl was conjured up in someone’s imagination?

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TechnologyNews

Why the Time Is Now for Next-Level Mobile Innovation

It’s common knowledge that smartphones are the secret to reaching consumers, but a new Deloitte report reveals why retailers must move from a basic smartphone presence to next-level mobile engagement by innovating with augmented reality, location-based services and virtual reality—as well as investing in cybersecurity to mitigate risks.

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Walmart Doubles Down on Virtual Reality With Latest Store No 8 Acquisition

Walmart is accelerating tech investments with the acquisition of Spatialand, a virtual reality (VR) software startup, through its Store No 8 technology and innovation incubator.

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