SustainabilityFeature

How Europe’s Most Sustainable Outerwear Brand Gets Consumers Interested in Eco

When it comes to sustainability, the notion of ‘if you build it, they will come’ doesn't always apply. Only a select set of consumers are actually seeking that out and spending more to support it.

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BusinessFeature

Supply Chains—Not Weather—Determine If Outerwear Sales Run Hot or Cold

The outerwear industry is having to readjust its supply chains, re-assort its merchandise and re-evaluate how it analyzes seasonal data to keep up with volatile weather patterns.

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SustainabilityFeature

Balancing Act: Should Performance Outweigh PFC Concerns in Outerwear?

The outerwear industry continues to grapple with how to cut its dependence on hormone-disrupting PFCs while still delivering the water and oil-proof properties consumers expect.

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Market DataImport/Export

Outerwear Imports Recover in IH 2017 with Big Share Gains by China, Canada

U.S. outerwear imports, which dropped by double digits in 2016, recovered in the first half of 2017, with one category leading the increase and a dramatic swing in source countries.

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