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Brand As Lifestyle: Return of Physical Events Recommendations

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Doneger Brand As Lifestyle: Return of Physical Events
Photo credit: Club Monaco summer café pop-up
  • In-store demonstrations and product launches will generate physical excitement.
  • Novelty concept stores offer an experience online shopping can’t duplicate.
  • Talks and events based around celebrity and designer collaborations are the perfect way to entice new followers and ensure brand loyalty.
  • Pop-up shops can promote the brand in new locations and to new consumers.

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